Calls, Meet Marketing Cloud: Getting attribution and insights for calls driven by email Snippet Title Here
November 17, 2016 / 11AM PST / 2PM EST
Over 50% of emails today are opened on mobile devices - and one of the easiest consumer actions to take on mobile is to make a call. It’s imperative that today’s email marketers are getting credit for these valuable conversions, and leveraging the data from calls to create a more personalized customer experience.
Join marketing experts from Salesforce Marketing Cloud and Invoca as they share:
Join marketing experts from Salesforce Marketing Cloud and Invoca as they share:
- Insight into today’s mobile email user
- Tactics to get full attribution for offline conversions from email
- Tips to leverage caller data in creating a better customer experience
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