Paid Search Tactics that Drive Quality Inbound Calls Snippet Title Here

Click-to-call ads and direct dial from voice assistants are making it easier than ever for consumers to turn their digital research into phone conversations. In fact, 70% of consumers now call directly from mobile search, and BIA/Kelsey expects mobile calls to businesses to increase year over year to 162 billion.

Isn’t it time to re-imagine your paid search campaigns and leverage these changing consumer habits and emerging digital technologies?  

Join our paid search and call analytics experts as they provide nearly a dozen new paid search tactics that will drive more qualified calls to your business. You’ll hear best practices to breathe new life into your search campaigns. 

Watch this on-demand webinar and learn:

• Tips on using call conversion data to optimize PPC bidding strategies 
• PPC networks beyond Google with cost-effective bidding and targeting 
• When click-to-call buttons are most effective 
• How you can use call data to create more effective lookalike audiences